SMS marketing saw a steady growth in 2016-2017
Jan. 30, 2018, 9:14 a.m.
A recently published global report shed some light on the state of affairs in SMS and email marketing. According to presented data, SMS ads grew by 142% over the past two years, coming to close short to video advertisements.
South African marketing services reported similar trends. Statistics show that the ...
The first SMS was sent 25 years ago
Dec. 12, 2017, 2:25 p.m.
How to make your SMS campaign this Christmas
Nov. 21, 2017, 6:36 a.m.
With Halloween gone, Thanksgiving on the way and December looming close, companies prepare for the big Christmas sales season. Mobile marketing will once again play a crucial role in getting new customers and bolstering brand loyalty. There are a couple of marketing strategies for the holiday season.
Start engaging your ...
Birdchain — blockchain-based SMS marketing platform
Nov. 7, 2017, 8:39 a.m.
A Lithuanian-based company Birdchain is working on a decentralized SMS-marketing platform of the same name.
Birdchain will allow people to sell their unused SMSs to local businesses. For example, if they have leftover SMS from a purchased text package or are billed for unlimited SMS. They will be paid for ...
SMS Marketing Can Boost UK’s Hospitality Sector
Nov. 3, 2017, 8:06 a.m.
A recently released report called «The State of SMS» sheds some light on the way SMS marketing can benefit UK’s hospitality industry. The White Paper was issued by the mobile communication company Textlocal.
According to the report, there are now more than 80 million mobile phones in circulation. «The ...
What is the best time for retail SMS campaigns
Oct. 25, 2017, 12:34 p.m.
Retail companies send out thousands of text messages every day to keep their customers updated. A good timing is as important as the message content.
No matter how well-written or interesting your offers sound, you will find it matters little when clients receive them during the most inappropriate hours of ...
How to use SMS for blog marketing
Oct. 2, 2017, 1:26 p.m.
What are the driving forces behind the popularity of SMS
Sept. 21, 2017, 2:01 p.m.
Semaphore company has released a new infographic which shows different factors which have boosted SMS use these past few years. According to the report, marketing flexibility is not the only reason why this message type keeps going strong in 2017.
SMS are still a major force in push notifications. Businesses ...
How to use SMS for restaurant marketing
Sept. 13, 2017, 7:51 a.m.
Engaging customers, boosting sales and improving brand awareness can be a tricky thing, especially for restaurant owners. Luckily, SMS provide a perfect solution for this problem.
They are the most effective and not that costly. The fact that it is a permission-based activity is an another benefit of using text ...
How SMS messaging helps engage the customers
Aug. 30, 2017, 6:51 a.m.
Bulkness now supports SMS campaigns on Viber
July 14, 2017, 3:41 p.m.
Mediamark’s CEO sees potential in Africa’s growing mobile market
July 14, 2017, 3:36 p.m.
Mediamark’s CEO Weber Lindemann sees a large mobile user base growing in a number of African countries as a perfect marketing opportunity. More and more residents take a liking to social media, mobile video capabilities and the rise of mobile commerce. With a rapid pace, mobile is outgrowing traditional ...
UK’s businesses fail to reap the benefits of SMS marketing
July 5, 2017, 12:49 p.m.
Top mistakes you should avoid during bulk SMS campaigns
June 27, 2017, 8:47 a.m.
Advertisers claim that SMS still bring in the majority of ROI
June 19, 2017, 11:28 a.m.
Advertisers claim that SMS still bring in the majority of ROI compared to other digital marketing platforms. Founder and CEO of an Indian digital marketing company ValueFirst Digital, Vishwadeep Bajaj, said that there was a strong surge in ROI ratings achieved through SMS marketing.
According to Bajaj, he tried to ...
Best SMS-marketing advice retailers can use to expand their business
June 2, 2017, 2:58 p.m.
Tips for a productive bulk SMS marketing campaigns
May 24, 2017, 2:32 p.m.
Even with the onslaught of different marketing solutions, bulk SMS remains one of the most popular types of advertising. Still, for some reason, many companies refuse to utilize its full potential, partly because they're clueless about it. When used effectively, SMS marketing becomes powerful targeting tool for reaching the ...
Indian states use bulk SMS to alert citizens of elephant herds
May 18, 2017, 1:42 p.m.
India’s West Midnapore district panchayat and administrative officials, as well as Forest Protection Committee members receive bulk SMS messages which contain information about the movement of an elephant herd in the area. This data is further distributed across tourists and citizens so they don’t get in the way ...
Why bulk SMS is a perfect marketing tool
May 12, 2017, 12:37 p.m.
Bulk SMS: tell your clients about your product
Feb. 14, 2017, 4:22 p.m.